Late rooms versus early booking discounts
The last minute holiday has been around for ages now and there are always plenty of late rooms hotel deals and cheap flights available. I’ve noticed lately, though, that it’s natural rival - the early booking discount - seems to have a strong presence at the moment. It was once accepted that the majority of people would book their holidays far in advance. With the emergence of the last minute phenomenon, however, people became more flexible and willing to put off booking in the hope of a good deal. Hotels owners and agents that want to counter this have to step up their game on the early booking discount front. I guess the old proverb ‘a bird in the hand is worth two in the bush’ is quite fitting here.