Business to Business Sales
Our company is looking to increase our presence in the business to business sales field. We deal with regular consumers, but the fleet market would be a big asset to have as we grow our company. To do this we are looking to purchase telemarketing lists which will tell us which companies offer franchise business and how many are employed within a company. By knowing these two factors, we can look at targeting not only the fleet market but also bring in consumers who work within the company. We plan to do so by offering discounts to those who do not drive a company car. We can’t lose with this marketing strategy.
